Author to Business Owner:Children’s author Susan Marlow

Author to Business Owner marks the launch of a new series of blog posts designed to provide first-hand business tips for each and every writer. Each special guest has graciously imparted knowledge of their writing business in hopes of encouraging fellow writers to grow and manage their own businesses.

With this, I warmly welcome Susan K. Marlow, children’s book author and part-time editor, to share her experiences with us!

Tell us what you write (genres, titles, etc):

I write historical adventure (with a biblical worldview) for kids from ages 5-14. The Circle C Adventures series for readers 9-14 features 12-year-old Andi Carter, her family, friends, and her horse Taffy in six books of Old West Adventure on the Circle C Ranch in 1880s California. The titles include: Andrea Carter and the … Long Ride Home, Dangerous Decision, Family Secret, San Francisco Smugglers, Trouble with Treasure, and Price of Truth. The Circle C Beginnings are first-chapter books for ages 5-8. They follow the younger adventures of 6-year-old Andi and her baby horse Taffy in 1874. Those six titles include: Andi’s . . . Pony Trouble, Indian Summer, Fair Surprise, Scary School Days, Lonely Little Foal, and Circle C Christmas. I also write study guides and activities to go along with the books, which make them very homeschool friendly (since they are free PDF downloads from the website). I have also written a writing workbook for ages 8-13 titled Reach for the Stars! Young authors work through all the elements (and extras) they need to create a fiction story from beginning to end.

Share a brief summary of your writing career.

My writing career was launched when I wrote my first poem, “The Reflection,” in the third grade. I moved to writing outer space stories from there and wrote throughout high school and college. As a homeschooling mom, I taught all day and “escaped” into the Old West at night. Thus were born the Circle C Adventures. Most were written before I ever dreamed of pursuing publication (in fact, I had no desire to be published. I just liked to imagine and write stories). Again, my mentor prodded me into publication so I could share my stories with others.

Do you write full time or do you still have a day job or outside income?

I have a part-time “day” job as an editor and proofreader for Winepress Publishing Group, a custom publisher. I work pretty much “full time” on various aspects of my writing – mostly marketing, which takes a good deal of time away from actually writing the latest book.

What was your big break?

My biggest publishing break occurred when my mentor, an established author in the CBA industry, endorsed my work and recommended me to her editor, who is the managing editor at Kregel Publications. As a result, my manuscript leaped over the “slush” pile and landed in the editor’s lap. Networking is the key (plus having a saleable manuscript) to having your work looked at by a publisher these days. My biggest business break occurred when the Editorial Director from Winepress Publishing found out I love to edit and proofread. She offered me a job (again, networking was crucial. She was in my writers group). This was a huge break, as it was a way of earning money that I could put back into the business without taking away from our family’s income. Most authors do not make much money from royalties, so having the extra income has allowed me to promote my books with postcards, brochures, bookmarks, etc. as well as finance homeschool conventions.

What is your business structure (sole prop, partnership, nonprofit, corporation, etc)?

I’m the sole proprietor (if that means my name is on all the official paperwork). But I couldn’t do it without my sweet husband, who organizes all of our conventions, does the banking, and takes care of all the taxes and other “business-related” tasks.

How do you do your record keeping (on paper, QuickBooks, use a bookkeeper, etc)?

Every time I make a purchase or receive any income, I write it down by hand on a printed-out Excel spread sheet my husband and I created. It is divided into a variety of categories, including the titles of my books so I can keep track of any orders that come through. After I record the expense, I stuff the receipt into an envelope for safe keeping. Once a month, I transfer the hand-written data into my Excel spread sheet on the computer, which keeps a running total of every expense and every amount of money earned, year to date. The Excel sheet also keeps track of my total net income, which is very handy, as I have to pay the IRS quarterly taxes.

What are your future plans for your business?

My husband and I have discovered that we LOVE homeschool conventions. We have done several since 2009, and did 10 in the West this last year. Our future plans include expanding to being a vendor at homeschool conventions in the Midwest in 2012, and possibly even the East Coast and South in future years. As far as my writing business, so far I have been content to be a CBA author and let the publisher do all the work putting the books together. But we are seriously thinking about venturing into the self-publishing world some day.

Thanks Susan for taking the time to volunteer your experiences and advice! We look forward to reading your stories like, Andi’s Lonely Little Foal. Be sure to visit www.CircleCAdventures.com and learn more about Susan’s stories and curriculum.

Your writing business can be just as successful as Susan’s; pick up a copy of my book, Business Tips and Taxes for Writers, to launch your own business.

Carol Topp, CPA


5 secrets to tax deductions for writers

Here are some great questions on tax deductions asked by authors at a recent writers conference:

What are some obvious, over-the-top tax deductions?

Excessive losses year after year, especially if the losses exceed your full time wages from employment. Excessive travel and entertainment expenses, especially if it appears you took a nice vacation and tried to call it a research expense.

I read a lot. Some of the books are to study other writers or my genre. Are the books I read tax deductions?

This is a gray area. Just keep your business deduction for books reasonable and small and they would probably be justified as business deductions.

I like to be around people when writing and usually write at my local coffee shop. Is the mileage to the coffee shop a business deduction?

Your location to write is a personal preference and not a necessary business expense, but rather a personal expense. The mileage is not deductible.

I hired a transcriptionist. Is it a tax deduction?

Yes; you might put the expenses under Contract Labor or Other Expenses on the Schedule C tax form.

What’s a tax deduction that most writers don’t know about?

Gifts given to business clients or your agent, editor or publicist are deductible. The IRS imposes a limit of $25 per person per year.

Business Tips and Taxes for Writers

Interview 10/24/11 on business tips and taxes for writers

Felice Gerwitz

Join host, Felice Gerwitz and her special guest, Carol Topp, CPA.  Carol will share information about her latest book, Information in a Nutshell: Business Tips and Taxes for Writers!

If you write you won’t want to miss this segment. Carol was asked to write this book by publisher, Felice Gerwitz, to help other writer’s who struggle with the IRS rules in regard to income as an author.

Join us for this lively and informative episode!

http://www.blogtalkradio.com/informationinanutshell/2011/10/24/author-carol-topp-cpa

How to Teach Kids About Managing Money (When You’re Not Doing So Great Yourself)

Here my interview with Hannah Keeley on How to Teach Kids About Managing Money (When You’re Not Doing So Great Yourself)

Listen to internet radio with Hannah Keeley on Blog Talk Radio

So you don’t consider yourself a financial role model. Take heart, you can still teach your kids financial principles. This workshop offers tips on how to teach your kids the money basics as part of your busy lifestyle. Hannah Keely and Carol Topp also discuss what topics to teach at each age from preschoolers to college age.

View handout here

OK, it’s not a “stimulus” plan…really?

President Obama announced the American Jobs Act.

Read some of the details here.

According to the Wall Street Journal, it’s not a stimulus plan. Really?

Mr. Obama studiously avoided calling his American Jobs Act a “stimulus” plan, a term freighted with political baggage. But it calls for tens of billions of dollars in aid to state and local governments, including cash for hiring teachers and refurbishing schools, as well as a $10 billion infrastructure bank and $50 billion for transportation projects. (Wall Street Journal, September 9, 2011)

I’d like the details on this part:

Additionally, businesses would get a full payroll tax holiday for any increase in payroll up to $50 million.

How long, how many employees, etc…? My tax clients who hire employees will want to hear more about this.

This is also interesting…$447 BILLION is “small“!

Economists have noted the relative small size of the plan and the debatable impact of a temporary cut in payroll taxes. The payroll-tax and unemployment-insurance provisions would be equivalent to about 1% of gross domestic product.

What do you think?

What’s in Obama’s latest stimulus plan

By Annalyn Censky and Charles Riley @CNNMoney September 8, 2011: 9:39 PM ET

What's in Obama's stimulus planPresident Obama called for Congress to again extend help for the jobless. “At this time of prolonged hardship, you should pass it again — right away.”

NEW YORK (CNNMoney) — President Obama unveiled a stimulus plan Thursday night that he says will boost hiring and provide a jolt to the stalled economy if it becomes law.

A mix of $253 billion in tax cuts and $194 billion in new spending, the total bill for the plan is $447 billion. Given staunch Republican opposition to most new spending, the measure has almost no chance of passing the House in its current form.

But select parts of the bill could become law, and provide a measure of support for an economy at risk of falling into another recession.

“There is no problem that is more urgent,” said Pamela Loprest, director of the Income and Benefits Policy Center at the Urban Institute. “Economically, the plan hits different places. There are different parts of the economy Obama is trying to jolt.”

So what exactly does the president want Congress to do?

TAX CUTS

Payroll tax cuts: Employees normally pay 6.2% on their first $106,800 of wages into Social Security, but they are now paying only 4.2%. That tax break is set to expire at the end of the year, and Obama would like to expand and extend it. He would cut it in half to 3.1%.

Obama also wants to cut the payroll tax businesses pay in half — to 3.1% — on the first $5 million in wages.

And if a business hires a new worker or gives an existing worker a raise, all payroll taxes will be waived.

Total cost: $240 billion, or more than half the total package.

Other tax measures: Obama would offer $8 billion in tax credits for companies that hire workers who have been unemployed for six months or more and $5 billion in tax incentives for companies to invest in equipment and plants.

SPENDING

Infrastructure bank: Democrats, and Obama in particular, love talking about investments in infrastructure. One top priority: a national “infrastructure bank.”

Here’s how it would work: After an initial round of funding — Obama called for $10 billion — the bank would offer loans to give private-sector projects a jolt of money. Eventually, interest paid on the loans would make the bank self sufficient.

On Thursday, Obama said funds would be distributed based on “how badly a construction project is needed and how much good it would do for the economy.”

Immediate surface transportation: Nodding to an idea supported by both the AFL-CIO and the U.S. Chamber of Commerce, Obama proposed $50 billion in immediate funding for highways, transit, rail and aviation.

Modernizing schools/vacant property: The president wants to spend $25 billion to modernize at least 35,000 public schools. In addition, $5 billion would go to improving community colleges.

A separate measure — dubbed “Project Rebuild” — would put $15 billion toward fixing up vacant and foreclosed homes and businesses.

Extend unemployment benefits: Nearly 43% of the unemployed have been so for more than six months — a drag on the economy that Obama wants to soften by extending unemployment benefits once again.

Lawmakers first lengthened unemployment benefits to the current 99 weeks in 2009, and then reauthorized the measure five times since. The White House estimates another extension would cost $49 billion.

“Democrats and Republicans in this chamber have supported unemployment insurance plenty of times in the past. At this time of prolonged hardship, you should pass it again — right away,” Obama said.

Help for long-term unemployed: The president wants a new tax credit of up to $4,000 for businesses that hire workers who have been out of a job for over six months.

Subsidized jobs training: Following the lead of a job training program in Georgia, Obama wants to offer the unemployed a chance to work temporarily as a way to build their skills while they search for a permanent job.

In the existing Georgia Works program, participants don’t get paid, but they do get to keep their jobless benefits and receive a stipend of up to $240 for transportation and other expenses.

Teaching and first responder jobs: Obama is asking for $35 billion to be pumped into local communities to keep teachers and first responders on the job, while also allowing for some new hiring. Of that, $30 billion would go to educators, and the rest to first responders.

Summer jobs: Obama wants to give hundreds of thousands of youth “the hope and dignity of a summer job next year.” The unemployment rate for youth ages 16 to 24 rose to a record high this summer.

ALSO …

Housing help: He also vowed to work with Fannie Mae and Freddie Mac to help homeowners refinance their mortgages at historically low interest rates around 4%. (Check Obama’s housing scorecard).

How he’d pay for his plan: Obama vowed his plan would be fully paid for and asked the new debt super committee, already charged with proposing between $1.2 trillion and $1.5 trillion in debt reduction over a decade, to add the cost of American Jobs Act to its goal.

So presumably if the panel did that, its new target would move closer to $2 trillion.

The president said he would submit his debt-cutting plan to the super committee on Sept. 19. He characterized it as “ambitious – a plan that will not only cover the cost of this jobs bill, but stabilize our debt in the long run.”

His recommendations will include additional spending cuts that would phase in gradually, “modest adjustments” to Medicare and Medicaid, and a tax reform plan ‘that asks the wealthiest Americans and biggest corporations to pay their fair share.”

–CNNMoney senior writer Jeanne Sahadi contributed to this report. To top of page

First Published: September 8, 2011: 9:21 PM ET

Surprise! College Costs Even More Than You Thought

photo credit: Reuters

By Carole Moore
Published August 16, 2011
Bankrate.com

Read more: http://www.foxbusiness.com/personal-finance/2011/08/16/surprise-college-costs-even-more-than-thought/#ixzz1VJ4c2V9z

You’ve calculated your college savings, loans and grant money, and have crunched the numbers to develop a workable budget. Now, how much was set aside for the occasional pizza?

“If a college student eats one pizza a week (off-campus), he’ll have spent $2,000 on pizza by the time he graduates from a four-year program,” says Mark Kantrowitz, publisher of FinAid.org, a resource for student financial aid.

That two grand probably wasn’t accounted for when you were calculating your typical college costs. Most families plan their college expenses based on figures provided by the colleges and universities themselves, which are very loose estimates on a degree’s cost and essentials such as transportation and textbooks.

Is college still worth the investment?

“The College Board reports that in 2010-2011, students could expect to spend an average of $1,137 on textbooks and supplies. A new financial accounting textbook can cost $150 to $200,” says Carole Walters of Flat World Knowledge, a publisher of free and open textbooks.

Graham Haskin, who graduated from Emerson College in Boston, says he was dismayed by the cost of textbooks, but the really big college expense came from using public transportation. “I took the T (subway) everywhere. The cost of the monthly pass or the cost of the per-trip rate was a surprise,” Haskin says.

The website for the University of North Carolina at Wilmington estimates student transportation costs at $1,452 per year, whether a student lives on campus or commutes. Since some students commute to their campuses from as far away as 50 miles, it’s good to keep in mind that individual college expenses will vary.

So That’s Where Your Money Goes

Because not everyone can be like Rodney Dangerfield’s rags-to-riches character, Thornton Melon, in “Back to School,” students have to rely on traditional financial planning methods. This involves anticipating rising college costs. However, few can forecast the rates at which today’s gas and grocery prices rise.

According to a College Board study, basic public college tuition alone has increased, “from 2000-01 to 2010-11 rang(ing) from 79% in the Middle States region to 161% in the West before adjusting for inflation.” Add in unplanned college expenses, and many who think they’re prepared are in for wallet shock.

“The dorm and dining hall provide the basics, but students will need everything from laundry money to shaving cream and probably cell service,” says Greg Karp, author of several books on personal finance. Students agree and, although some college costs are predictable, others sneak up on them.

Luke Mayberry, a drummer and music major at East Carolina University, in Greenville, N.C., says carrying a major like his costs extra bucks. “I was definitely surprised by how much money I was spending on sheet music and mallets/drumsticks outside of the required materials list I’d been given during the summer.”

Mayberry says he spent about $500 extra on equipment and sheet music at the beginning of his first semester. And music majors aren’t the only ones: Art and graphic design majors, for example, must often purchase expensive software as well as materials.

Kantrowitz adds that in some states, such as Florida, universities tack on an additional charge once a major is declared. “Those fees aren’t necessarily planned for,” he says.

A Few (Expensive) Things to Consider

After budgeting for the dorm or apartment, shelling out for a meal plan, paying tuition, activity and insurance fees, experts say you should plan for an additional $300 to $400 out of pocket each month to cover day-to-day extras. Here are some of the culprits most likely to drain your bank account.

Parking: Most universities charge to park on campus, even for dorm-based students. Expect to pay upward of $500 for two semesters of parking privileges at most major universities; less at community colleges and rural schools. And watch those parking tickets: An illegal five-minute parking job can end up costing anywhere from $2 (a no-parking zone at Brandeis University) to $75 (a handicapped parking ticket at Vassar College) in fines.

Sororities and fraternities: If your student pledges, then he or she (or you) will be on the hook for upward of $2,000 in fees and other Greek-associated expenses over the course of a college career. The University of Southern Mississippi at Hattiesburg estimates the average total new member cost for the first two semesters at $1,050.

Hidden apartment costs: Opting out of the dorm can be expensive in ways you might not realize. Most campus-style apartment complexes require 12-month leases, so you or your child will be paying for the summer months, even if he or she isn’t enrolled in school. If you sublet, benefit from Haskin’s unfortunate experience: He sublet his share of a home without a contract. When the renter didn’t pay and trashed the place, “I had no recourse. If you’re subletting, get a contract,” he says.

Laundry: Mom won’t be doing it anymore. If your kid has to pay to wash clothes, the costs of detergent and dryer sheets, as well as several bucks a load to use a community washer and dryer, will add up. Don’t laugh — doing two loads a week at approximately $3 per load (not including the price of detergent) could run college expenses up by more than $200 a year. It will cost even more if a student leaves his or her clothes unattended and someone walks away with them — an unfortunate but not uncommon occurrence.

Computer malfunctions: As soon as the warranty on your student’s laptop tanks, so will it — or at least it seems that way. If available, buying a computer through the college can be a potential route to take. While it can cost a bit more, the college often offers free or reduced tech support, which can help cut college costs and reduce long-distance parental anxiety. Laptop rental may also be an option, so check in with the university to find out if this is an option.

Unless your student is comfortable handling personal finances, resist the temptation to plunk a semester’s spending money on a debit card and trust it will last. Kantrowitz says that it’s best to start releasing your hold on your child’s funds gradually. Otherwise, you may find the money you earmarked for a bus pass has paid for a new iPod. And that’s one unexpected college expense that you can head off at the pass.

Amazon Battles States Over Sales Tax

from the TaxProf blog:

WSJ: Amazon Battles States Over Sales Tax

Wall Street Journal, Amazon Battles States Over Sales Tax:
Amazon.com Inc., the world’s largest online retailer, hasn’t charged sales tax in most states since its founding in 1994. And it has taken some extreme measures to keep it that way.

Among them: Staff traveling around the U.S. have been required to first consult a company map that shades each state red, yellow or green, said three people who have worked for the retailer. These people said they needed permission from managers or company lawyers before entering “red” states because a worker’s actions might trigger laws that force Amazon to collect taxes in those states.

Such steps to avoid local levies allow Amazon to undercut in-state retailers by the amount they must add in sales tax, which can exceed 8%.

A close examination of Amazon’s corporate practices, based on interviews with more than a dozen former employees and people who have done business with the Seattle company, as well as a review of corporate documents, indicates that the company believes its sales-tax policy is critical to its performance.

Credit Suisse recently estimated that if Amazon were forced to collect sales taxes in all states, it would lose as much as $653 million in sales this year, or 1.4% out of an estimated $45.5 billion in revenue. …

WSJ

Like many online retailers, Amazon says it is obliged to add state and local sales taxes only on purchases from residents of states where Amazon has physical retail operations. But it also has defined retailing narrowly as selling, so related operations such as warehouses don’t put it on the hook to charge tax, company representatives have said.

Amazon said it follows a 1992 U.S. Supreme Court ruling. Legal experts say the retailer’s approach is aggressive but within the law.

In response, lawmakers in nine states have passed new legislation aimed at limiting Web retailers’ wiggle room to avoid charging sales tax. Amazon is now challenging the bills through a lawsuit and a ballot initiative. It is simultaneously redoubling its efforts to avert triggering their requirements for tax collection by retreating from states it deems unfriendly.

State and local governments nationwide this year will lose $10.1 billion to $11.3 billion in sales taxes not collected by Web retailers, estimated University of Tennessee researchers in a 2009 report.

Blogs for Writers: Tips and Tricks

Oregon Writers Group - Singer Song Writing 1

http://www.flickr.com/photos/wolframburner/

Every writer needs a blog, right? But do you know how to create one or what makes people want to read your blog and return for more?

Author and owner of five blogs, Carol Topp, will be giving a presentation on Blogs for Writers: Tips and Tricks at the West Chester Library(Ohio) Writer’s Group on Wednesday, August 10, 2011 at 7:00 p.m.

The WCL writers’ group is hosted by and meets at the West Chester Library on the 2nd Wednesday of each month at 7:00 p.m. in the Conference Room.

The writers’ group is open to all writers, at all skill levels, and of all genres. The group meets for peer support and critique. Occasionally outside speakers will be brought in to discuss issues/concerns pertinent to the group. Contact: Amy Kleman,Librarian atamykleman@middletownlibrary.org or 513-777-3131

West Chester Library is located at 9363 Centre Pointe Dr., West Chester, OH 45069   513 777-3131    www.middletownlibrary.org

Basics of Accounting Are Vital to Survival for Entrepreneurs

New York Times

Business Day
By DARREN DAHL
Published: August 3, 2011
Business owners do not necessarily need to know how to prepare a balance sheet, but they do need to know which gauges to watch.

Few people start a business because they are good with numbers. In fact, the terms “accounting” and “financial analysis” tend to put business owners to sleep or send them screaming from the room. But to run a business effectively, most owners need to have some understanding of their finances.

Eric Schultz for The New York Times

Bart Justice, owner of a paper-shredding operation, credits his business’s survival with his decision to hire an accountant.

It is, for example, entirely possible for a company to be profitable but fail anyway because it does not have enough cash coming in to pay its bills.

“It’s like a racecar that goes too fast and runs out of gas,” said Doug Tatum, a serial entrepreneur who is a visiting professor of entrepreneurship at Middle Tennessee State University in Murfreesboro. Business owners do not necessarily need to know how to prepare a balance sheet, but they do have to know which gauges to watch.

One obvious step is to work with a bookkeeper or accountant, someone who can help navigate arcane accounting and tax rules and organize your affairs. But owners should understand that accounting is not just about paying taxes or reporting results.

“Small-business owners tend to hate accounting because it’s boring,” said Brian Hamilton, chief executive of Sageworks, a company in Raleigh, N.C., that tracks financial data for privately held businesses. “The mistake they make is not thinking about how they can use certain numbers as tools to better manage where their business is headed tomorrow.”

What follows is a guide to better understanding the numbers that drive a business. As the examples make clear, even smart people with advanced degrees can become confused by accounting issues.

Read more here.

even smart people with advanced degrees can become confused by accounting issues.” So true!

Carol Topp, CPA